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Not cynical, just disappointed. Of course a corporation can have ethical values, but Brewdog quite patently haven't. (Although I accept they may well have started out like that). Now they merely have a, carefully honed, corporate image of being the 'edgy outsiders' hence the current marketing...

No, I'm saying they're being deeply cynical and playing both ends. I don't believe for a moment that as a corporation they give a flying f*** about homophobia or corruption, they'll take anybody's money as they've proved.

Possibly, or rather normally as that's the way the real world works. But in this instance they have played the "Hey, unlike Coke and Budweiser we're the good guys speaking out against homophobia and corruption!" card so heavily that they deserve all the shit that's coming their way.

Good point well made. I've got nothing against them personally, like music and comedy everybody's got different tastes and if you want to grow a beard and pay £5+ for a pint of beer then go ahead. They're simply the CAMRA bores de nos jours.