I've worked in several pubs that have been royally screwed over by the ludicrous amount of money Sky charges.
They build up a regular stream of punters who use the place to enjoy the games they can't watch at home and then suddenly Sky whack the rates up yet again to an amount the pub simply...
I saw this earlier and had a little smile to myself.
Good for Gannon, I hope he sticks to his guns and Sky learn the lesson that if you screw enough people over sooner or later it will come back to haunt you