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I'm glad you are so confident. Why is the price of tickets per match for fans going up by around 20%+ next season if we get promoted...?

Why do you doubt it? If Barber is still in charge then he will be doing everything possible to maximise income streams. It is his raison d'etre. I would love to be wrong and see some sign that under Tony Bloom's ownership we might be different somehow but there is no such evidence available...

If we are successful in the Premier League then they will look to phase out the Family Stand and concessionary tickets.

So much hot air from Barber. Essentially he is saying that there isn't really much of a problem with the away loyalty scheme and, crucially, that they won't even ever be checking tickets at matches apart from "people that concern" them... So why the massive PR own goal, especially at this...

Reams and reams of words. No need for any of it apart from his desire to squeeze money out of a "waiting list" and his preference for new fans and corporate style over traditional Albion fans and their customs. They will ultimately get away with it - thanks only to Tony Bloom's money - as the...

Not only criminal but immoral. That seat would obviously be much better allocated to a JCL on the waiting list who wants to attend Premier League matches.

Barber has got this all wrong AGAIN. He drops these clangers and then has to produce reams and reams of weasel words to somehow make it seem sensible. A relatively closed shop is precisely what protects most the truly loyal Albion fans. This loyalty exists and persists mainly within families...