If a fan is prepared to go all the way to Barnsley, I think it's very unlikely that they'll be put off by finding out 2 days in advance that they can watch it on the internet somewhere on a probably unreliable website and a tiny screen.. or on German TV.
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Because it's available. It's the ITN pick for this weekend i.e. Football League Tonight's weekly OB game... which means it has to be beamed back live. Which means anyone who wants to can get across it and, presumably, pay a small amount for the privilege to offset the cost of...