I believe that they are going to do just that for Pride.
The very top of the pole was blue and white stripes. The undercarriage of the pod is a ring of red lights which handsomely reflects agains the pole. In the dark it looks quite spooky. Best time is at dusk - the sun has set but the colours...
If I wanted a marvellous view of anything, it wouldn't be Whitehawk.
No point in putting a 400ft pole next to a 400ft hill, cutting off view to the north.
I was down there last night, watching it go up and down. And up and down. I'd imagine - as impressive as it is - the the view from it will be better than the view of it. And that's what people shoud judge it on.
Of course there is the curiosity factor on the first day, but what got me about...