I have a season ticket on dd and am a concession in the cheap seats. I can justify that at the moment, but if we got promoted or prices continue to rise at the same rate then I will be priced out, loving the Albion or not.
The average cost of travel within the travel zone is between £3.90 to £4.60 for a day saver. The travel subsidy is £4 per game,which might as well be scrapped. That takes the ticket price down to a paltry £39 per game.