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Asahi have not until recently got involved with sport. Now they sponsor Brentford, Man City, London Irish, Harlequins, London Marathon and Grand Prix

As one of the Quality Managers at Asahi I can give a little more info. The partridge Green site was always time limited as the premises are leased. The production of Hophead was moved to Chiswick a few years ago. This enables greater production but is 100% the same recipe and retains it's...

CAMRA aren't exactly known for making sure the ale is poured at the correct temp. Witnessed many a time when they've chucked a wet towel over the barrel in a hot tent. Not for me. Plus I end up arguing with someone who thinks they know everything because they bought a Woolworth home brew kit...

Dark Star Crème Brûlée interesting

Distribution in Japan only, nothing here

OK so basically Brew Dog are announcing they no longer can or will be a craft brewer as they want to expand heavily beyond these shores. To do so they have signed up with Asahi Japan, nothing to do with Asahi UK, to help distribute their tat in Japan. We will continue to actively deride their...

I'll tell after my meeting this afternoon. Doubt it will touch my lips anytime soon. Plus HT I do a little more than test beer, like design dispense systems, review and set all of our specifications. Plus the thin edge of the wedge for YOUR favourite independent small-scale home-spun...

https://cattleshedbrew.co/product/special-edition-9-imperial-stout Got one of these for later

I agree this is a better thread for this. Being a quality manager I'm obviously interested in flavour profile and consistency. The issue is that to de-alcohol it changes the "make up" of the beer change, vacuum boiling is one way or filtering (reverse osmosis) another. It's the opposite of...

Interesting wrong but interesting. Where has dubious sales practices been used?

Nothing will happen to Dark Star. Asahi believe in allowing each Brewery they own to stay doing what they know best, brewing. How do I know? I'm the beer quality manager for them.

I've pm'd you, you will see why

Meantime is interesting, Asahi UK is a really small operation compared to most in the game, it may have a huge backing but does enjoy its smallness both in its Asahi operation and ownership of Meantime. Not many normal drinkers would appreciate that they are no longer a "small" independent, why...

I ask honestly and will tell you shortly my motive but I ask you specifically due to your expansive knowledge of "craft".

I find it's the perception though certain beers can be considered in the main craft but dig a little and surprise they're owned by a huge brewer. They do though hold on to their "craftiness" cheeky so and so's

That's a shame you may have learnt something ho hum.

That's American rubbish (I'll come back to that later) doesn't mentioned any differing methods to production (notice I failed to use craft) so what is it?

Go on then tell me please.......................................................

HT I notice on most threads you spout on about craft beer from here there blah blah... Please enlighten me what exactly do you determine this super new age beverage to be.